The simple answer is:
Alaska 1917 is an ARG.
The complicated answer is:
As an increasing amount of our lives is augmented and informed by the activities and interactions that technological innovation affords us, the question becomes whether we seek to venture into the game, or bring the game world into our world. The power of this community is in leveraging blockchain technology, social media, the internet, and alternate reality gaming’s “this is not a game” immersive ideals to create a unique world experience. The extent of our world’s existence is defined by our community so, I guess it’s up to you to decide the answer to this question.